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The Honest Truth About Wine & Technology |
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Clark Smith is stirring the pot once again with an expansive and thought provoking piece over at Appellation America. He takes on the wine industry’s aversion to openly discussing the role of technology in the winemaking process, amongst other issues.
In my time in the wine trade I’ve learned quite a bit of information that can’t be openly shared here for one reason or another. It’s good to see someone in the industry put the issues on the table and invite feedback. Check out the full article here.
For the record, I personally don’t think the use of technology robs a wine of it’s uniqueness, unless it’s overdone. I focus on what’s in the bottle and glass in front of me and not in the process of how it came to be made.
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